Smoke & Chill Barbeque - Identity & Branding
I was approached to help design an identity system that consists of a logo and branding for an outdoor bbq joint called Smoke N' Chill. The key elements that were to be included in the design concept was a bull, outdoor interior that included red brick walls, rustic metal steel signs and also concrete floors that eventually became the drive for the colour palette for the brand.
Initial sketches
Smoke N' Chill Logo Options - Proposal
Smoke N' Chill Logo Presentation
Smoke N' Chill - Branding
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